Tips for Small Technology Business Owners Considering a Strategic Alliance
There are many reasons why small technology companies would consider entering into a strategic alliance with other companies. Many small tech companies use these alliances to get access to cash as well...
View ArticleTips for Small Technology Business Owners Considering a Strategic Alliance
In the first blog installment of this series, we discussed strategic alliances, why small technology companies should seriously consider entering into a strategic alliance with other companies, and...
View ArticleGoogle Scheduled to Change Trademark Policy
Google’s new trademark policy, which will allow in certain circumstances the use of registered trademark names by non-trademark holders within an ad copy, will become effective on June 15th, 2009....
View ArticleNaming Your Business: Top 5 Factors to Consider
You’d probably think twice before going for a trim at Yummy Hair or getting an oil change at Sham Auto Repair, right? Choosing a business name is one of the most important decisions an entrepreneur can...
View ArticleAvoid a Marketing Mistake: Think Big or Keep it Personal
There’s no better time to build a strong, sustainable brand than when a company is first being established. However, for smaller, single-person businesses, there may be some question as to whether the...
View ArticleApple’s Relations… Soured Again
When the iPhone was released in 2007 it set the bar for all technological advancements, specifically in the area of cell phones. Cell phone manufacturers scrambled to assemble competitive iPhone...
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